Raising Brand Awareness
So it sounds like you have a great product or service! But perhaps it’s time to increase the number of customers that are thinking about your brand. Perhaps not enough people have heard of you or maybe you are lucky enough that they have, but need to be reminded.
Let’s think of some of the strong brands we all know – Pepsi, Sony and Microsoft. What is it that they all have in common? They are memorable, unique, likeable, they understand their customers, are consistent in their communications and they have a strong identity.
It’s fair to say that improving brand awareness takes commitment! With the competition that surrounds us in the marketplace today, we cannot expect a product or service to sell itself. Even if you are lucky enough to get some positive PR. I know of a tech company whose engineers created a revolutionary product which brought TV to any portable device, without the use of the internet! Despite such innovation and even some great PR, the product was not selling until a proper marketing commitment was made.
As humans we need reminders. We need to be educated on the latest things available to help our lives.
A branding marketing campaign usually starts with a heavy push of activity to create conversations and make some noise. Breaking through the first time can be hardest.
How can Soul Central Magazine / Soul Central TV / Go Global Radio help?
Sometimes you need some extra help to get a big branding campaign up and running. Sometimes you need someone to help ask you and help you solve those difficult marketing questions. Sometimes you need a partner to put your great ideas into a plan that you can work through.
That’s where we come in. We create bespoke marketing and media plans suited to your needs, pending on how involved you would like us to be.
We can work as an extension of your team, with new ideas and insights from different industries. We can help you launch a big media campaign and track it perfectly. We will get you the branding you need.
What we offer:
Banner ads (display marketing)
Social Media advertising
Social Medi Fanbase
Mobile ad placement
Print ads – Front and back covers
Radio breakfast show sponsorships
For more info on packages please inquire at firstname.lastname@example.org or email@example.com And we will assist you, Thank you.